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Media Perspective on Yanchang Rubber | Shaanxi Daily: Industry Leader Forges Ahead
Release time:2025-07-22 15:12:19      Page view:8

As 2025 passes its halfway mark, businesses across Shaanxi are racing to fulfill orders, ramp up production, advance projects, and expand markets, presenting a dynamic scene of progress.  On June 24, in the PCR (Passenger Car Radial) production workshop of Shaanxi Yanchang Petroleum Group Rubber Co., Ltd. (hereinafter "Yanchang Rubber"), chemical materials undergo processes like extrusion, calendering, molding, and vulcanization, ultimately transforming into tires. Workers closely monitor data on smart equipment screens, skillfully adjusting parameters to ensure precision in every step. In workshop area 103D, which recently completed process optimization and upgrades, daily production capacity has surpassed 20,000 units.  "In the first five months, we added 11 new clients in regions like the Middle East and Africa, with overseas tire sales up 14% year-on-year. Our increased capacity allows us to better meet market demand," said Wang Guoqiang, Assistant General Manager of Yanchang Rubber.  Seizing opportunities, Yanchang Rubber strides forward along the Belt and Road. Following the establishment of its Central Asia office in September 2024, the company set up an ASEAN office in April this year and has now placed plans for an Africa office on the agenda.  After establishing roots overseas, tires bearing Yanchang Rubber brands like "DARATURN" and "DYNACARGO" are reaching broader markets. In March, Yanchang Rubber showcased multiple high-performance products at Singapore’s Tyrexpo Asia, engaging over 100 clients in three days. In 

May, it participated in Italy’s Autopromotec exhibition and held product promotions in Bangkok, Thailand. In June, it attended the 2nd China-Uzbekistan Forum on Local Cooperation, reaching preliminary cooperation intentions with 85 enterprises.  "The company is gradually shifting from pursuing sales growth to focusing on increasing market share, aiming to enhance brand premium benefits," said Tian Li, Manager of Yanchang Rubber’s Overseas Offices. "Our light truck tires, for instance, have gained strong recognition in the ASEAN market."  Data reflects these achievements. In the first five months, Yanchang Rubber secured 54 new overseas clients and sold 2.0185 million tires.